There is a lot going on over in the Trust Performance camp today. First of all, they have updated pricing on the Message fork, as of today it will be available to customers for $1975 USD. In addition to offering the Message to customers at this updated price, Trust Performance will provide its early adopters with significant cost savings on future purchases of Trust Performance suspension. Riders who purchased a Message at the original MSRP, and have it registered with Trust Performance before May 31, 2019, will receive a $1,000 credit toward their next Trust Performance suspension purchase. Dealers and distributors who brought in Messages under the previous pricing structure will receive a dealer credit, details of which have been provided to these partners by the Trust Performance sales team.
In 2018, Trust Performance launched its first multi-link front suspension design, the Message. By employing 130mm of contour travel, the Message allows the front of the mountain bike to realize the benefits that full suspension bikes have enjoyed for years. When encountering an obstacle, the Message allows the front wheel to move back and up simultaneously instead of only in line with the steering axis. This effect leads to noticeably improved traction, added stability, and more predictable handling in a wide variety of trail conditions.
Trust has been teaming up with a number of shops and mountain bike festivals in order to get riders out and on the Message. Along with shop demos, Trust will be distributing through industry wholesaler Quality Bicycle Products in the US and teaming up with various shops in Europe.
“We’re serious about turning things in the industry upside down. We’re out to start a movement,” said Trust Performance Founder and Technical Director, Dave Weagle. “It’s a movement that starts with high fives and ends with the best ride our friends have ever had.”
Keep an eye out for demos and festivals near you to get out and see what the Message is all about.