Some say a great day is just a state of mind. For Smith Optics, great days are what reinvigorate personal passion for life outside walls. To celebrate Smith’s 50th anniversary of outdoor adventure in 2015, the brand is hosting a year-long web series, “Great Days”. Viewers get a behind the scenes look into what makes a Great Day for the elite of the elite and the challenges they face to get there. Each webisode will highlight Smith’s athletes and ambassadors across all disciplines of outdoor activity as they document what keeps them pushing the limits.
A bit of a warning, part two of this three part series gets a little graphic as the Smith team pushes through the final stages of the Andes Pacifico Enduro race. A blind course makes it an even playing field, but also a game of question on how hard to push yourself around every turn. “When you’re in the gate, you have to have a clear mind or you’ll be the next one to go down…”
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