Online retailer Competitive Cyclist is best known for selling, but in this case it was doing the buying, having purchased Merlin Bikes from American Bicycle Group.
Merlin has been a pioneer in the development of titanium frames since 1986 and will reach a broader audience through the new venture. Currently the Merlin web site simply features a logo with he words "Brand rebirth underway".
American Bicycle Group will continue to market their two other brands, Quitana Roo and Litespeed.
We’ll have more news on the future of Merlin when we can.Tweet Print