The Sierra Buttes Trail Stewardship in Northern California, along with partners Santa Cruz Bicycles has announced another “5 Bucks A Foot” campaign. Up for grabs this time is the eventual winner’s choice of any complete Santa Cruz bicycle with a value up to $10,000. Every purchased foot of singletrack for $5 is an opportunity to win, and the random winner will be chosen on June 3.
With every foot of trail purchased, you help the stewardship build and maintain an expanding network of world class singletrack, employ local trailbuilders, and bolster the economy of the local community. At the end of the campaign, each unique $5 donation will be entered to win. If you donate $20, you get four entries.
The $5 a foot campaigns have proven very popular, both with the Sierra Buttes Trail Stewardship membership and its partners. The response continues to grow larger with each event, which in turn allows them to leverage progressively bigger and better giveaways. Each time though, the message is the same: “With your help, we are turning money into singletrack.” To that end, the combined campaigns have raised over $150,000, generated 20 miles of new trail, and given away $30,000 worth of prizes.
This contest is also crucially important to the stewardship. Five bucks a foot is a tangible idea that members can get behind – that of funding being allocated directly into trail building efforts. This funding is growing increasingly important. Building trail, aside from being hard physical work, is expensive. Especially when that trail is being built to a high standard and expected to last for generations. Meanwhile, federal grant money and public revenue sources are thinning out, and non-profits everywhere are feeling the pinch.