Dirt Rag Magazine

First Impression: Santa Cruz Bronson

By Justin Steiner. Photo by Matt Kaspryzyk.

Man, it sure is a good time to be a mountain biker. With all of the recent innovations—from dropper posts to 27.5-inch wheels—development sure is cooking along. Seems like this year, more so even than recent years, there’s simply a flood of incredible bikes and products coming to market.

Though far from a well kept secret, Santa Cruz’s new Bronson certainly falls into the “badass-new-product” category. Thus far, we’ve touched on the specs and details here, and posted another update as soon as we got our grubby little hands on our blingy Tennis Yellow test bike.

So, first impression? Damn, with the full-bore, every-option-selected build kit this bike is a status symbol, particularly considering the $10,420 price tag. As you might expect for a $10k+ bike, it also works incredibly well. Everything about this build kit is incredibly dialed for the intended use.

The SRAM XX1 drivetrain is flawless. After spending a bunch of time on it, it’s easy to see this 1×11 setup capturing significant market share when and if the technology is trickled down to lower price points. If I never had to switch back to a 2x or 3x setup, I wouldn’t complain a bit.

Of course, the Shimano XTR brakes work incredibly well. Good overall power, good modulation.

XX1 aside, the star of this show might just be the ENVE carbon All Mountain rims laced to DT Swiss 240s hubs. Sure these things are damn expensive, but they feel incredible on the trail. Given their reasonable weight, these rims are very laterally stiff on the trail, yet seems to damp a bit of high frequency chatter and noise that provides a calm and serene ride. Sure, the price will push these wheels out of reach for a lot of riders, but if you have the money, they sure are nice.

Initially our bike shipped with Maxxis’ High Roller II tires in the 2.4 inch size. These tires are huge, and arguably on the large and heavy end of the scale for the Bronson. They fit with room to spare, despite the 2.4-inch tire’s tall and aggressive knobs. These tires hooked up incredibly well braking and cornering, but roll accordingly slow.

Shortly thereafter, Maxxis hooked us up with the stock spec’d High Roller II in a 2.3-inch width with a tubeless ready bead and EXO reinforced casing. The knobs on these tires were only slightly smaller than the height of the 2.4-inch tires. As you might expect, they rolled better, but offered a bit less grip, too. Overall, the 2.3-inch tires are a much more appropriate tire for the Bronson.

I’m incredibly stoked about the internally routed Reverb Stealth. Regardless of your preference for infinitely adjustable vs. a three position post, This internal routing is the ticket, and, if I was a betting man, will become the standard moving forward.

Granted this particular build is incredibly expensive. Just for comparison, let’s see what we could score on our local Craigslist for $10k:

  • 2008 Ducati 1098 with 10,000 miles.
  • 2006 Honda Civic with 85,000 miles.
  • 2003 Toyota 4Runner with 129,000 miles.
  • 1994 36-foot houseboat.

Though none of those vehicles are brand new, they all have the added complexity of internal combustion engines.

It’s clear this bike is well out of the price range of most folks, myself included. If you have the money, it’s not hard to justify as it works impeccably well. On the othger hand, if $10k for a bike is a little rich for your blood, there are Bronson models starting at $3,400.

Look for the full review of the Bronson in issue #171, which will go on sale in mid-June. Also, we’re hoping to keep the Bronson around for a full season’s worth of testing, so look for future updates.

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