In the current issue of Dirt Rag (on sale now) you’ll find a ground-breaking interview with Reverend Bob Seals of CoolTool, Kleen Kanteen and Retrotec fame. This multi-faceted artist, activist, frame builder, race promoter and team owner, if not agitator, ran his whole operation out of his ranch just outside of Chico, California.
Seals was first interviewed in Dirt Rag #38 in July 1994 by Fernando Avallone and we strongly suggest you find and read that original interview, there’s too much there to miss. We also suggest you read the new interview by the same author in Issue #178 if you haven’t yet. Over the next few weeks we’ll be posting select outtakes that didn’t make it to print. Most of these unimaginable stories are being told for the first time right here.
Our previous “Blast” dipped into Dirt Rag’s black/white reader art archives and featured a selection of monochrome masterpieces. This edition is a horse of a different color. We’ve put together a slide show of reader art that’s subtitled: In Living Color. Thanks again to all of the talented readers who’ve sent us their artwork over the years. We appreciate your creations, and enjoy sharing them with the world.
Since the very beginning, Dirt Rag has offered artistic types a welcoming space to showcase their creative talents. In addition to professional artists, whose works have graced magazine covers and illustrated feature stories, a number of regular readers have scored 15 minutes of fame via art appearing within the pages of Dirt Rag.
For a number of years, we regularly ran a half-page collage aptly named: Reader Art. While I’m sure folks were stoked to see their works in print, running five or six pieces on a half-page layout didn’t always do justice to the art.
The Dirt Rag blog to the rescue! I’ve decided to devote a series of “Blast From The Past” posts to showcasing some of my favorite Reader Art pieces. To honor Dirt Rag’s monochrome roots, I’m starting with some classic black-and-white artwork from days gone by.
With acres upon acres of cool bikes and gadgets on display at the annual Interbike trade show, it’s tough to get noticed. Exhibitors battle to attract the roving hordes to their booths. Most employ tried and true tactics: booze, booth babes and boatloads of booty (as in pirates’ booty, a.k.a. swag).
Dirt Rag has always been know for rolling its own. In 1996 our booth buzz scheme was a “Show Us Your Tattoo” promotion. We invited ink-bearing attendees to stop by our booth and have their body art documented via color Polaroid snapshots, which we posted on the back wall of our booth.
Dirt Rag Issue #55 featured a full-page black-and-white collage of our favorite 20 tattoos from the show. While rummaging through the Dirt Rag “hardocpy” archives, I stumbled upon the original tattoo Polaroids.
Eureka! This gold mine needed to be shared—in living color.
So without further ado, I give your “Our Favorite Tattoos” from Interbike 1996.
Thirty years after its debut, the famed race is scheduled to return this fall with racing of all types.
Canine co-habitation has long been a part of the casual atmosphere that prevails at Dirt Rag headquarters. From rides to relaxation, they are a constant companion. Some are gone, some are still with us, but they all warm our heart – and our toes under our desk.
With the assistance of the respective poochies’ partners, I offer this tribute to the four-legged denizens of Dirt Rag, past and present.
This year is a major milestone for Dirt Rag. We’re celebrating 25 years of printing the magazine. The ‘Rag has gone from being hand-stapled in Maurice and Elaine Tierney’s basement for East Coast consumption in 1989 to where we are today in 2014: enjoying rapid circulation growth and distribution across the globe.
As part of the celebration our next issue will feature special content that’s sure to become a collector’s item. One feature story, written by Gary Boulanger, is an inside look at the history of Dirt Rag with an inside view of how it all began and how we got to where we are. As part of that, I’d like to share a few extra stories over the next few weeks that came out of Gary’s research. Hopefully you’ll enjoy them as much as I do and will look forward to reading this special feature when it arrives on newsstands April 1 or in your mailbox even sooner if you’re a subscriber (hint, hint).
The first edition of Dirt Rag’s Dirt Fest took place in 1991 at Camp Soles, a YMCA youth camp located in the Laurel Highlands, just east of Pittsburgh. For me, that era represents a magical time, marked by glorious tribal gatherings known as mountain bike festivals.
In fact, I’d learned about Dirt Fest from some friends that I met at the legendary Jim Thorpe Mountain Bike Weekend. I attended the first Dirt Fest as a “civilian.” A few months after the event, I became friends with the Dirt Rag crew by showing up at their weekly rides in Pittsburgh, and about a year later I landed my first job at the magazine.
Compared to Dirt Fest’s current incarnation, the original event was decidedly chill. There was no vendor expo bristling with the bleeding edge of bicycle technology. Demo rides amounted to swapping bikes with a newfound friend. I seem to remember a bonfire, and somebody playing a guitar—a far cry from The Earthtones jamming for a circus tent full of free-beer-lubricated mountain bikers.
Over the course of an amazing 19-year run, Bill Boles stepped into a nearby phone booth seven times per year, and emerged toting yet another installment of The Old Coot. Starting with Dirt Rag #15 and running through issue #153, The Old Coot dispensed a potent blend of riding tips, mechanical tricks, and practical New Englander wisdom—in a unique, homespun style.
Contributing a legacy of 139 columns was not only a mind-boggling demonstration of journalistic superpowers, but it was also a boon for artists. All of those columns would need illustrations, after all.
Over the years, Dirt Rag has been graced with a dazzling array of artists’ interpretations of the Coot. I thought it would be fun to recap the artistic history of the Old Coot, and share some of my favorite Coot artwork.
In its present format, The Specialty Files is a recurring print column in Dirt Rag that is written by Jeff Archer, and features a vintage bike from his collection at the Museum of Mountain Bike Art & Technology in Statesville, N.C.
However, the earliest installments of The Specialty Files featured serendipitous discoveries that Maurice spied while jaunting cross-country, during the heyday of the Dirt Rag World Tour. Maurice leaned on Jeff to help provide background details on the unearthed rigs.
The Specialty Files first appeared in Dirt Rag issue #104, which was published on Nov. 15, 2003. It featured Dan Smith’s sweet 1987 Cannondale SM600, with its unique 24/26-inch mismatched wheels.
Dan is a Pittsburgh homeboy that was a regular fixture on the infamous Dirt Rag Thursday night ride back in the early 1990s. Some years ago Dan and his mountain biking wife Sara relocated to Salt Lake City.
As I re-read the original story, my mind got to thinking about that old bike. Did Dan still have it? Was it running? Did he hit any sweet jumps on it?
I just stumbled across this amazing documentary originally shot for the Discovery Channel about the second-ever Iditabike race across Alaska—210 miles of frozen toes and ruddy cheeks. Produced by Mark Forman, it won the Interbike Film Festival in 1994.
The technology (and fashion!) sure has changed over the last 25 years. I can’t wait to see what bikes we’ll be riding 25 years from now.
Crested Butte in 1980 still echoed with the hammers of miners, not the rumble of knobby tires on singletrack. But that was about to change as a young blue-eyed man named Mike Rust wrenched madly, transforming old Schwinn cruiser bikes into some of Colorado’s first mountain bikes. When the Californians like Gary Fisher and Joe Breeze arrived to test their fancy new bikes on CB’s storied terrain, Rust was ready and spun his way uphill into the ranks of the Mountain Bike Hall of Fame. Like fresh raw singletrack, Rust cut a path through Colorado’s early days of mountain biking in a swirl of dust mixing innovation, independence, irreverence and a band of Irish brothers into America’s true wild west.
Then he dissappeared without a trace.
The mystery of Rust’s life and disappearance is chronicled in the new film The Rider and the Wolf, from Grit & Thistle films.
By Karl Rosengarth
Fire up the trusty Dirt Rag time machine, Sherman. This time we’re going back for a peek at the origins of the Subscription Guy.
Back in the late ‘90s I was in charge of Dirt Rag subscriptions, and was given the opportunity to create a house advertising campaign. I’ll have to admit that running a subscription advertisement inside the very magazine to which you hoped to attract subscribers seemed like preaching to the converted. After stroking my beard for an extended period, I decided that the ads should enhance the personal bond between Dirt Rag and our subscribers. I wanted to emphasize our personalized service and customer-first ethos. After all, didn’t have a subscription department. We had a subscription person—me. At that time, you called the 800, and I entered your subscription, booked your renewal, changed your mailing address, or took your merchandise order.
The only thing that my one-man subscription department needed was name. I dub thee—Subscription Guy! Read the full story
By Karl Rosengarth
As I dove deep into the stack of archives from my most recent excursion in the Dirt Rag Time Machine, a thought occurred to me. Wouldn’t it be fun to play a little trivia quiz game?
Sure it would!
I even came up with a name for my game: Hüsker Dü? Rag. (I hope the makers of the original game have a sense of humor.)
Here’s how it goes… Below I’ve posted a series of pics from the Dirt Rag archives, along with clues, and a question about each item. Your challenge is to post your answer(s) in the comments below. You’re allowed one answer per question. I’ll let you know if you’ve answered correctly or not. Here we go!
Back in the day, folks took bike limbo seriously. Perhaps a little too seriously, from the looks of that bloody shin. Can you name the “very popular in the ‘90s” mountain bike festival at which this action shot was taken?
I pity the fool that doesn’t read Dirt Rag! Can you name the artist of this fine drawing? (hint: appeared as full-page art in 1996).
The following illustration by John Hinderliter came from a column that appeared several times over the years. The column revealed the “true” meaning behind riders’ words. Can you name the title of the column?
What the hell are these people doing, and where are they doing it?
I love this action shot of Chris Cosby (Dirt Rag’s former Ad Guy) Johnny Surfing on Bradley Woehl’s Bicycle Trader cargo bike at the 1997 Anaheim Interbike show. Can you name the fine, upstanding motel where these shenanigans went down (hint: it’s shown in the background)?
In the early ‘90s we had fun during deadlines, cutting and pasting tiny drawings in the “white space” that was left over at the end of articles and in the page margins. It’s interesting to note the all of the “margin art” came from the same art contributor. Can you name the artist?
That’s it for the first installment of Hüsker Dü? Rag. Is there a prize for answering correctly? Why yes—the glory of victory! Not to mention our eternal gratitude for being a Dirt Rag fanboy or fangirl.
Please forgive the condition of some of the above items. Time travel is rough on paper.
I’ve got more archival goodies up my sleeve future posts, so don’t be a stranger.
Issue #171 isn’t the first time Missy Giove has graced our pages. Check out these two interviews we pulled from the archives.
Issue #33 – October 1, 1993
Issue #105 – February 15, 2004
Read the latest interview
Pick up a copy of Dirt Rag Issue #171 to read the full interview with Missy. It has shipped to subscribers and will hit newsstands on July 2. Click here to see more online extras from the story.
The cover story in Issue #171 is Anna Schwinn’s interview with Missy Giove. Here’s an extended take on some of the questions that didn’t make it into print.
Schwinn: First question: Who was your favorite mechanic, Gravy or Monkey?
Giove: Oh! Not fair! You didn’t ask me which one was a better mechanic! Which one did I like better? Oh neither. They were both perfectly so classic. Gravy is, oh my God, Gravy is a kind, sweet, gentle hippy who’s one of the most beautiful men I’ve ever met in my life who is a character and so funny and so loveable. And such a perfect person. He’s just, I love Gravy.
Mechanic wise, he was amazing and built the best wheels in the whole possible world and he would also do whatever he was doing for you really slowly because he would do ten other people’s bikes, who were friends, at the same time which I loved about him—but I missed practice runs from it. He’s the best. He was awesome. And he made me a good practicer for exactly that reason; he made my time worthwhile on the hill. Thanks Gravy for that, he taught me that.
And Monkey was fucking hysterical.
S: He made you the smallest cog on your current drivetrain
G: Yeah! Totally innovative, fun downhill mechanic, amazing downhill mechanic, methodical downhill mechanic who was a major problem solver and he loved the 50cc mini-moto, we both loved the 50, and we had so much fun burning brakes in when he was on his dirt bike and I was on my mountain bike and he was dragging me. So many funny moments. It was hysterical.
I’ll never forget all the images I have of Monk out of control on that 50 with me tied to him on a downhill bike. It was crazy. Crazy. I hope he misses that. I don’t think anyone else is making him do that. Plus he’d be towing me because a lot of times I wouldn’t want to go do a downhill run but I would need to burn the brakes in or I wanted to warm up and I might have missed a practice run, I’m not sure, so he would tow me up, like, a different part of the mountain so I could come down halfway. So he’d be on the 50 towing me up this gnarly single track. And then he’d have to come down.
This one time he was shuttling me and, he was such a good sport, and this fucking, like, mountain lion crossed his path and it nearly about ate poor Monk. He’s just funny as shit. He’d heat up salami sandwiches on the dashboard and eat them. The guy’s just classic. Unbelievable innovator and fixes every problem you could possibly have on your bike before it happens. So they answer is neither because they were both experiences I will never forget.
G: I can’t live without either.
S: Which bike was your favorite, and which was the absolute worst?
G: Well the absolute worst comes popping to my mind. Which would be the multiple drive chain Cannondale. That was hooptie.
S: It looked awesome!
G: Ughhh. I was so heavy that if—if I could have chosen only certain courses to go down on that bike it would have been a decent bike but, just changing lines, it was just totally extraordinarily heavy. If they lightened it up it would have been okay. Besides that it was fine.
S: And how tall are you?
G: I’m like 5’7"
S: You were hauling bikes around like that one.
G: It was okay, it’s just that there were lines that I wanted to get on that I couldn’t get on because it was a little heavy but hey, I learned. It made me a better rider.
S: It made you stronger.
G: It made me stronger. And hey, no bike is a bad bike, let’s put it that way. No bike is a bad bike, that’s the truth, but that was not my favorite piece of equipment.
As far as my favorite bike? My favorite bike has to—I have two favorite bikes, really. My very first Yeti. Full rigid. Pepperoni fork. And then my decade-long love affair with my Foes DH Mono.
S: Why your Yeti full rigid? Because it was your "first?"
G: Right? Just because of the experiences, the rides. It wasn’t just the rides. The way the bike felt, and just my interaction with this ride I was doing on that bike. For sure. The energy from that bike, from my full rigid experiences on trails. I had tons of fun on that bike.
S: When you look back at what is arguably the heyday of mountain bike racing, ’92-’99, what mistakes did the sport or athletes or promoters make in not solidifying it as a viable sponsorship investment?
G: Honestly, I think that the technologies with our cameras had a big part to do with the fact that most of everything that has to do with cycling, with the exception of track cycling—it’s one of the only easily viewable sports—but you can only see it where there are velodromes. And while there are getting to be more velodromes, you know what I’m saying. Basically, I don’t think it was anybody’s fault, I think it was the fact that our sport is not very viewable without access to all these big, heavy, expensive cameras and you have to be an athlete to capture it behind a camera.
S: Except for slalom. You can see slalom.
G: Yeah, but you had to drive. Like each one of those venues is like four hours away from a major city. It wasn’t very accessible to the average person. You’d have to have a car, you’d have to have the money…
S: You’d have to know what the sport was.
G: So basically I think it was just accessibility because people were literally not seeing it. So cycling just got spread through word of mouth through convincing somebody to get involved with it or try it. It was just referrals. Something that is only growing as big as something as a referral, there is only one median which you can see it. It’s with a referral.
So you have to know somebody. You don’t just have to know somebody, you have to know somebody who is going to let you borrow a bike or can fix your bike or wants to take the time and energy to invest to try to get you out and get you hooked. Cause a lot of people don’t do things like that, their first time on their own. As far as my own personal experiences that I remember, that’s how I got into it. If I wasn’t out doing it by myself, it wasn’t happening. I think that probably isn’t like that with everybody.
S: Yeah, I think so. Even with velodromes, you can go watch, but that community is so tight that, depending on the velodrome, it is not an inviting experience at all. There are people who like the fact that they can keep cycling private.
G: I hear what you’re saying.
S: My dad talks about it a lot. My little brother, Tucker, plays bike polo. Dad says, “Well, what’s going to happen if bike polo ever takes off is the same thing that happened to mountain biking in that you’re going to end up with a bunch of actual athletes getting in there, ruining it for all the originals.”
G: Cool people.
S: Cool people. Yeah. They’re just going to get in there and be athletic. That’s what athletes do. So I feel like there are some communities that want to keep it quiet. To keep it away from the athletes so they can still do it. So it can still be fun.
G: Yeah, I totally understand.
S: As soon as things get mainstream, people with physical talents get involved and ruin everything for everybody else!
G: I totally agree. I was not one of those rule followers. Now it’s very funny that you say that because it’s when things kind of get watered down.
S: You lose people who are just out there to be bikers, who embody all the spirit and everything you love about riding. You talk about communing with nature and your bike as an appendage and an extension of yourself and then there are these guys just out there to be really fast. They’re different people.
G: I know what you mean. And that’s a really good point because I try to tell people, I was never a racer. I raced so I could be a biker. It was a way that I got to do what I loved to do. If somebody could have just supported me and my family and my friends to just ride my bike in a way that I want to ride my bike every day I would never have chosen competition as a form, probably.
Not that I didn’t succumb sometimes to the fact that sometimes I wanted to have my best day, my best moment, trying to have a glorious moment on my bike by really riding on the edge, making it happen, having a good time, coming down really consistently and kind of linking a whole entire run together. Coming down a whole entire mountain ‘cause when you do that, it’s really fun.
There’s something about going from the top of the mountain to the very bottom of a mountain. It’s like a river. It’s fun when you can put it all together and it all just floats as opposed to doing all in segments and whatnot. So it was fun to give myself a forum, which I chose as like race day, to put that all together and just kind of paint a picture on the way down, trying to flow like… if I was a river, how would I get down this? And just have it be fun and interact with my bike and my bike interacting with the earth and the water. That was really fun too, riding in monsoons.
S: Where the path is cut for you.
G: Yeah so, I just love that experience about it. And I’m so glad that there are brilliant people like yourself that want to help people like me who want to do stuff like that. To have this very specific tool to do it with—not just a specific tool but a perfect tool.
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Head on over to our online store to pick up a copy of Issue #171 for yourself!